Are You Feeling Embarrassed by Your Makeup Skills? Then It’s The Right Time For Modiface, An Instant Virtual Makeover App With Augmented Reality: Augrealitypedia
Well, in my earlier post, I have discussed about the few examples enriched with Augmented Reality for your day-to-day life. One thing that came in my mind, can I provide a more common example specially for my female visitors? And, the very next question in my mind was that can Augmented Reality utilize in makeup industry? So, I researched a lot on the internet and found that yes! Augmented reality can actually enhance the makeup skills. And, Modiface is one of the most famous and quite useful Augmented Reality Makeup App. Thus, I have decided to introduce the awesome virtual makeover app (Modiface) to all of you. Here we go.
Modiface: An Augmented Reality Virtual Makeover App
OK, you would have purchased cosmetics countless times. And, I know you always wanted to try the product, but couldn’t do before you actually buy it. Although you can always check videos or images of some celebrity wearing the same cosmetics, but it’s not possible to wear it on your own face without buying the same. Wait! Augmented reality makes it possible. Yes! Modiface, an Augmented Reality Makeup App lets you virtually try a number of cosmetic products on your own face and that too in the real-time. So, what does it mean? Well, it means that you can just install Modiface on your smartphone and literally do your virtual makeover without purchasing the actual product. No, I am not talking about Photoshop your image rather you can actually see your live video with the desired cosmetics on your face in the real-time. So, let’s move ahead with Modiface.
#1. Brief Summary of Modiface
Well, Modiface Inc. is an Augmented reality start-up company based in Toronto. The company provides Augmented reality solutions for the beauty industry. It was founded in 2006. And, it will be quite inspiring for you to read this Wikipedia-article about its CEO and Founder, Parham Aarabi. He is a professor at the University of Toronto and having a Ph.D. in Electrical engineering from Stanford University. And, he also owns a number of patents and more than 80 publications. Moreover, as mentioned on the website of Modiface, their technology powers more than 150 Web and mobile apps. OK, now let’s proceed further to know the utilization of Augmented reality technology in the Modiface apps.
#2. Modiface App and Augmented Reality
Although Modiface offers a number of fantastic virtual makeover apps, I recommend here ModiFace Live, one of the must-try Modiface apps powered with Augmented Reality.
- ModiFace Live: – It’s an awesome Augmented Reality Makeup app freely available for iPhone users. It enables you to apply various makeup combinations, eye-colours, teeth whitening effect on your Live video. Yes, you have read it correctly. You can not only see rather actually record your live video with wearing these realistic virtual makeup on your skin or even with different eye colour. Moreover, you can also change your virtual makeover by raising your eyebrows or even by just puckering. To enjoy the various features of this application, I recommend you to watch below YouTube video of ModiFace Live app in action.
#3. How does Modiface work?
Well, Modiface works on its patented technology of skin and face mapping. With the help of their proprietary Facial Recognition technology, Modiface first analyzes the tone, texture, light reflections and other various unique characteristics of your skin. Then, using Augmented Reality technology, it superimposes the virtual Makeup selections on the live video of your face. In other words, I can classify Modiface as a perfect example of Superimposition-based Augmented reality. OK, this is all about the technology behind this awesome virtual makeover App but as an end user, you need only a smart-phone or Tablet to enjoy it to the fullest.
#4. Modiface: A Makeover for Beauty Industry
Apart from developing its own Makeup apps, Modiface provides its patented technology to many beauty products manufacturers like L’Oreal, Urban Decay, Sephora, etc. While few of them utilize this technology on their websites other brands embed it with their custom Makeup apps. Also, some well known cosmetic manufacturers have implemented it in their physical stores. In fact, Beauty products manufactures have started to realize that the proper utilization of this amazing technology enriched with Augmented reality can easily convert the shoppers into buyers to a greater extend. And, thus Modiface has widely accepted in the beauty industry and already achieved the top ranking among all Augmented reality platforms.
#5. Modiface: Much More Than just a Makeup App
ModiFace has not only widely penetrated into the beauty industry rather crossed the boundary and extended its wings to the skin care industries. And, the best example in this regard is the addition of some advanced features to ModiFace Live App. These additional features include:-
- 3D Heartbeat Visualizer – Simulates and amplifies the changes in the skin colour due to the changing levels of oxygen in the blood.
- 3D Anti-Aging Simulator – Simulates the effect of youthfulness in someone’s live video.
- Live 3D Skin Aging Analyser – Provides real-time measurements of various skin conditions like, dark spots and level of wrinkles.
- Dermal Scope – Enables you to zoom in and dynamically measure the accurate size of various moles.
The Addition of these simulators and Skin-Analysers make Modiface a most suitable technology for skincare brands like Allergan, Vichy and Galderma. Do check below YouTube video and watch these features in action.
Apart from the skin care industry, Modiface make their hands dirty in the insurance field as well. Yes! in March 2017, they have made a partnership with Dai-Ichi Life, Japan’s largest insurance company.
To summarize, I can say that in the era of smart-phones and latest technologies, various innovations are being done in the Beauty industry. Also, due to the interactive and eye-catching realistic effect, many beauty products manufacturers are willing to implement Augmented Reality technologies into their products. And, here Modiface comes into the picture with their patented technologies like skin mapping and facial recognition. Thus, be ready to hone your makeup skills with this awesome Modiface app. This virtual Makeover app enables you to think outside the box and apply various makeup combinations to your live video.
That’s all from my side. In comment section, let me know what you have liked most? And, If you like my post, do share it with your friends. Also, to keep updated about Augmented reality, don’t forget to subscribe on my website. Additionally, visit my Facebook page and do follow @Augrealitypedia on Twitter.